Fresh to the Extreme

Extreme Pita is a provider of alternative, healthy food selections. Utilizing the 2,000 year old pita bread, founders Alex and Mark Rechichi have revolutionalized the fast food landscape since 1997. Not only is the bread highly nutritious, Extreme Pita also offers a wide selection of meats, sauces, and vegetables to provide for customized meals. Extreme Pita is fast, fresh, and most of all, nourishing. In an era where time is limited and fast food chains are predominant, healthy food choices are essential to maintaining a healthy lifestyle.

Currently, there are nearly 200 Extreme Pita operations across Canada and the United States. Because increasing numbers of consumers are interested in healthy food choices, Extreme Pita franchise opportunities are exceptional for revenue generation. Extreme Pita franchise owners will quickly note the company’s helpful training programs and marketing support. For 4 weeks, new establishments receive hands on training. Secondly, the company provides franchisees with on-site support throughout the first ten days after opening.

10 years following its first location, Extreme Pita continues to thrive in the fast food industry. The company plans to open 500 restaurants by the end of 2010.